Responsabilidad social en el Perú

Abstract

This article of reflection analyzes the current situation of Corporate Social Responsibility in Peru, discloses the model that companies are applying, identifies the importance that this aspect has been taking in the Peruvian market, in addition some success stories are disclosed that can serve as a base for SMEs that want to apply the Social Resposability, finally will be made known the impact it has had in the business and social field. This document was made possible thanks to the academic mission carried out by Uniempresarial, in which Peru was visited and a fieldwork was carried out that showed that several companies already handle Social Responsibility and that there are others that need improve it or implement it. We rely on the actions to be carried out by companies that seek to involve social welfare and that can improve the quality of life of the Peruvian population, as well as generating a competitive advantage in the market.